000 00540cam a2200193L r4500
001 5000015750
003 ChTaNC
005 20150128182852.0
007
008
020 _a0135568617 (hb)
041 _aeng
100 1 _a(Reibstein, David J.)
245 1 0 _aMarketing :
_bConceps, strategies, and decisions /
_cDavid J. Reibstein
246 _aConceps, strategies, and decisions
260 _aNew Jersey :
_bPrentice-Hall,
_c1985
300 _a684p.
504 _aIncludes glossary and index
999 _c54436
_d54436